Back to Basics 3b: How to Capture and Engage Your Prospects

In this post I share 5 steps – with examples – of how to start and improve your lead capturing systems, 6 types of lead nurturing activities that small businesses and entrepreneurs can use to build customer relationships and ways to use photography to enhance your lead nurturing activities. Read More …

Back to Basics: 2b – Are Your Photos Helping or Hurting Your Lead Generation?

Last month we got deep into the concept of lead generation and how it relates to marketing and sales. (If you missed it, you can check out the post here.) At the end Read More …

5 Tips for More Effective Web Marketing For Restaurant Owners

As part of a project I’ve been working on recently I’ve searched for literally hundreds of restaurant websites – often to no avail – in order to compile a database of basic information.  Read More …